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TULI STARDUST
Tuli is a Fashionista cat that tells the world about her daily activity and what she wore in her Fashion Blog.
Project Type
Animated fashion blog.
Skills
Illustration, Mock-up, Storytelling, Research, UI Design
My Role
Tuli is a personal project, a way to express my favorite
things in life while challenging my drawing abilities
Duration
Final school year 2014
Overview
A Fashion Blog,
Tuli is an upper east side Cat, that loves to dress up.
Through Tuli I gave a platform to my high fashion wannabe wishes.
She is attending all of the top Fashion events describing to her readers what she is wearing by world's finest Fashion Designer. I wrote all the texts, draw the outfits based on worlds top designers, created the platform for the blog, the website and the app.
A cat was born
Bloggers are a Powerful force in the Fashion industry.
The social networks gave an enormous amount of power to different type of Bloggers. The illustrated bloggers are equally (or more) successful as the human bloggers. Tuli is my nickname, it is a shortcut for cat in my native language, therefore when I created her, a cat was the obvious choice for Tuli.
Visual decisions making
So, "how would a model cat look like?"
The outfits are based on real life fashion. different events, designers and activities.
I wanted her to be tall like a model and have her tail as an accessory, adjusting to the outfits.
UI for Desktop & Mobile
A new post is published once a week.
To have and to hold
See something you like?
The outfits have links to the sellers website,
they are divided by categories or by the
entire look as Tuli was wearing it.
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